Do you need to invest in All-in-One SEO software for your company? Then, you've got a lot of reasons to read this article! Let's see...
You might feel overwhelmed by the wide range of solutions out there. Or you might just want to make sure that you're choosing the best solution for your company.
Bottom line, you need a software solution to:
Well, help is on the way! This article will guide you through the journey of picking the best cost-effective SEO software solution for your company and budget.
SE Ranking is an SEO toolkit with a broad range of SEO features.
Price: SE Ranking's three pricing plans are between $29 and $129 a month. However, you can benefit from discounts based on the rankings check frequency and the subscription period.
Features:
Despite that it's feature-rich, it doesn't overcome the variety of features that Ahrefs has.
Best for: content marketers or businesses looking for a low-cost SEO solution to support their SEO approach.
Start your SE Ranking 14-Day FREE Trial
SEMrush is one of the most popular SEO suites on the market. It specialized in keyword research, competitor analysis, and paid advertising campaign optimization. But it also has other features such as on-page SEO analysis, backlink research, and rank tracking.
Most likely, it is the closest tool to Ahrefs in completeness and quality, which is a good starting point!
Price: While there are a number of different pricing plans to choose from, a free subscription provides a range of opportunities: Access to the Domain Tracking Tool, Keyword Tracking Tools, Position Tracking Tool and Site Audit Tool. SEMrush's three pricing plans vary from $119.95 to $449.95 per month. Nevertheless, if billed annually, you'll get a 16% discount.
Features:
Nonetheless, Ahrefs surpasses SEMrush in a few things:
Best for: content marketing professionals or companies on the lookout for SEO software almost as complete and good as Ahrefs, yet less expensive.
Start your SEMrush 7-Day FREE Trial
WebCEO is an advanced and diversified SEO toolkit. So, if you own an agency, you should seriously consider it over Ahrefs.
Price: WebCEO's three pricing plans vary from $39 to $299 a month. Nevertheless, if you prefer to pay yearly, you'll get three months for free. And if you've got multiple client sites, you might start with the $99 plan. As your business grows, that plan will add up some fees.
Features:
Best for: content marketing agencies that need an advanced SEO toolkit.
Start your WebCEO 14-Day FREE Trial
Serpstat is an all-in-one SEO platform.
Price: Serpstat's four pricing plans range from $69 to $499 per month. And if you pay annually, you'll save 20%. Serpstat also offers customized enterprise pricing plans on demand.
Features:
Although Ahrefs and Serpstat are similar in their features, Ahrefs is probably still a better option.
Ahrefs stands out from Serpstat in the accuracy of keyword research and analytics. That's to say that the quality of the data extracted from keyword analysis is better in Ahrefs than in Serpstat. Examples of that data are keyword difficulty and keyword search volume.
Best for: content marketers or companies needing a broad SEO platform that’s almost at the level of Ahrefs as it can be, except for keyword analysis.
KWFinder is a Mangools tool with keyword research powers. In other words, KWFinder is one of the best keyword planners you might find.
Price: KWFinder's three pricing plans range from $29.90 to $79.90 a month. And if you go for the annual plan, you'll save 40%.
Features:
It falls short of Ahrefs' features that go beyond keyword research.
Best for: content marketing professionals or businesses with a particular interest in keyword planning.
Start your Mangools KWFinder 10-Day FREE Trial
Moz Pro is a popular suite of SEO tools.
Price: By creating a Moz account, you can access the following tools for free: Keyword Explorer, Link Explorer, Moz bar, My Online Presence, Domain Analysis Tool, and MozCast. Moz Pro's four pricing plans go from $99 to $599 per month. But if you pay yearly, you'll benefit from a 20% discount. There's also the possibility to request a customized enterprise pricing plan.
Features:
Whereas Ahrefs constantly releases feature improvements, Moz Pro doesn't.
Also, Ahrefs stands out from Moz Pro in terms of link research.
Best for: individuals or companies interested in defining and maintaining an SEO strategy.
Ubersuggest is an SEO tool acquired by Neil Patel and specialized in suggesting target keywords for your website's content.
It might be the best available low-cost alternative to Ahrefs if you're focused on keyword idea generation. With Ubersuggest, you might invest in your website's content to improve its ranking.
Nonetheless, you can also perform SEO audits and backlink research with Ubersuggest.
Price: It's a freemium platform therefore many of Ubersuggest’s features are available for free with some limitations. Ubersuggest's paid plans range between $29 and $99 per month. However, if you choose annual billing, you'll get a discount of two months.
Features:
Despite the pros, Ubersuggest doesn't have so many features as Ahrefs does.
Best for: content marketing beginners trying to find their way into SEO by discovering the best keywords.
BuzzSumo might help you discover content ideas from the most popular content, identify great influencers in your niche, and more. It improves your website's SEO indirectly, through better content.
Price: BuzzSumo's four pricing plans start at $99 per month and go up to $499+ a month. If you prefer to pay yearly, you'll get a 20% discount. The $499+ plan is a custom plan for large companies or teams.
Features:
Ahrefs is more focused on SEO whereas BuzzSumo is more focused on content marketing. That means that if you prefer it over Ahrefs, your website's company ranking will depend on producing amazing content!
With that said, Ahrefs has a whole lot more SEO features than BuzzSumo.
Best for: content marketers or companies with the need to discover content trends and influencers, plus analyze engagement levels and other metrics.
SERPed is an all-in-one SEO management system, which means that it contains over 40 SEO tools. And that makes it a great contender for Ahrefs!
Price: SERPed's pricing plans start at $79 per month and go up to $379 a month. If you prefer to pay annually, you'll get three months for free.
Features:
Best for: individuals or businesses in need for a comprehensive set of SEO tools to structure their SEO strategy.
In general, SpyFu is a great alternative to Ahrefs and Ahref's most complete competitor tool for keyword research.
Price: SpyFu's three pricing plans go from $39 to $299 a month. But if billed yearly, you'll benefit from a 15–33% discount.
Features:
When comparing SpyFu with Ahrefs, one difference pops up—the display of PPC analytics from different ad platforms. Whilst Ahrefs shows PPC analytics from Google, Bing, YouTube, and Amazon, SpyFu only shows those from Google Ads.
Best for: content marketing professionals or businesses particularly interested in a broad SEO management system with strong keyword research features.
Not all of the 10 best alternatives to Ahrefs in this guide are interchangeable. Certainly, not all of them are cheaper for the same quality you can get of Ahrefs!
You should therefore select the alternative that best suits your price range, your need for features, and your customer profile.
You may be a freelancer, a website owner, or a blogger. Or you may own a startup, a company, or an agency. Or you may even be a project or a team leader.
Above all, keep in mind: SEO is the lion in the digital marketing kingdom. And it can make your business grow from the bushes!
You're reading Human-Led SEO; a regular column dedicated to illustrating how a searcher-first approach to SEO enables businesses to generate more revenue in less time from organic search.
Get the next issue