The crawl rate limit determines how many times a crawler bot can crawl a site, and how fast it can do it. This is dependent on 'crawl health' and whether the web page has set a limit in the Search Console.
The crawl demand measures how much the crawler bot wants to crawl a website. This is determined by how popular the site is and how regularly it is updated.
Crawl budget is important because it allows a website’s pages to be found by crawler bots and ensures that new content is identified and indexed quickly.
A crawler spider is a lot less frightening than its real life equivalent. Crawlers are actually very helpful to web page owners and end users.
They work by scouring the net, jumping from link to link, looking for updated content or new web pages.
When the find a new page, for example, they copy the site’s information and store it in the index. This information is later processed by Google’s algorithm.
There are a wide range of factors that negatively affect crawl budget. Try to avoid the following:
As indicated above, spiders are drawn to quality content, so ensure your pages are delivering on that to optimise your crawl budget, and ensure your pages are crawl-able.
Below are some of the key strategies for optimising crawl budget.
Rewrite any pages with weak content and update regularly. Make sure all your content is unique and add new pages. This will positively affect the crawl demand.
The faster your site can run, the more requests it can handle. This will improve the crawl rate limit.
The crawler bots like a lot of internal links because it means that it can navigate your site easily and index more quickly.
If there are parts of your website that are no longer relevant or being used block them, so the bots don’t crawl them. You can do this by using robots.txt.
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