12 Sprout Social Alternatives: Exploring the Best Competitors in Social Media Management
In this article, we’ll explore 12 Sprout Social alternatives, compare their key features and pricing, and help you choose the right tool for your business. So, let's dive in and explore these sprout social competitors.
Top 12 Sprout Social alternatives
1. Sked Social
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Sked Social is a robust and user-friendly social media management platform that focuses on Instagram, Facebook, and Pinterest scheduling.
With its visually appealing interface and powerful scheduling features, Sked Social is an excellent choice for businesses looking to streamline their social media strategy.
Sked Social's all-in-one visual content calendar and planning tools make it easy to plan, create, and schedule content across multiple platforms.
Additionally, Sked Social offers analytics and reporting features to help you track your social media performance and optimize your strategy.
One notable feature of Sked Social is its built-in image editor, which allows you to edit and resize images directly within the platform.
This can save you time and effort by eliminating the need for additional photo editing software.
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2. Hootsuite
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Hootsuite is a popular social media management tool that offers a comprehensive suite of features, including scheduling, monitoring, and analytics.
With support for over 35 social networks, Hootsuite is suitable for businesses of all sizes and industries.
One of Hootsuite's standout features is its social listening capabilities, which allow you to monitor keywords, hashtags, and mentions across various platforms.
This can help you stay on top of industry trends, track your competitors, and engage with your audience more effectively.
Hootsuite also offers a wide range of integrations and add-ons, making it easy to customize the platform to suit your specific needs.
Whether you're a small business owner or part of a large marketing team, Hootsuite is a versatile Sprout Social alternative worth considering.
3. Buffer
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Buffer is a user-friendly social media management tool that focuses on simplicity and ease of use.
Buffer offers scheduling, analytics, and engagement features, making it a well-rounded alternative to Sprout Social.
One of Buffer's key selling points is its intuitive interface, which makes scheduling and managing content across multiple platforms a breeze.
You can also create custom posting schedules for each platform, ensuring your content is published at optimal times for maximum engagement.
Buffer's analytics features help you track your social media performance and identify areas for improvement.
Additionally, Buffer offers a browser extension that makes it easy to share content from anywhere on the web, saving you time and effort.
4. Agorapulse
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Agorapulse is a feature-rich social media management platform that offers scheduling, monitoring, analytics, and team collaboration tools.
With support for Facebook, Instagram, Twitter, LinkedIn, and YouTube, Agorapulse is a versatile choice for businesses looking for a Sprout Social alternative.
One of Agorapulse's standout features is its social inbox, which allows you to manage all your social media messages, comments, and mentions in one place.
This can help you stay organized and respond to your audience more efficiently.
Agorapulse also offers advanced analytics and reporting features, including competitor analysis, which can help you gain valuable insights into your social media performance and stay ahead of the competition.
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5. Sendible
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Sendible is a powerful social media management tool that offers scheduling, monitoring, analytics, and collaboration features.
With support for over 20 social networks, Sendible is an excellent choice for businesses looking to manage their social media presence more effectively.
One notable feature of Sendible is its content recommendation engine, which suggests relevant articles and content based on your selected keywords.
This can help you discover new content ideas and keep your social media feeds fresh and engaging.
Sendible's reporting features are also impressive, offering customizable reports and in-depth analytics to help you track your social media performance and make data-driven decisions.
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6. SocialPilot
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SocialPilot is a cost-effective social media management tool that offers scheduling, analytics, and collaboration features.
With support for Facebook, Instagram, Twitter, LinkedIn, Pinterest, and more, SocialPilot is a suitable choice for businesses looking for a budget-friendly Sprout Social alternative.
SocialPilot's scheduling features are easy to use and allow you to plan and schedule content across multiple platforms.
You can also create custom posting schedules and use the platform's content curation features to discover new content ideas.
SocialPilot's analytics and reporting features can help you track your social media performance and optimize your strategy.
Additionally, SocialPilot offers a white-label solution for agencies, allowing you to customize the platform with your branding and offer social media management services to your clients.
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7. Later
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Later is a visual social media management platform that focuses on Instagram, Facebook, Pinterest, and Twitter scheduling.
With its visually appealing interface and powerful scheduling features, Later is an excellent choice for businesses looking to streamline their visual content strategy.
Later's drag-and-drop content calendar makes it easy to plan, schedule, and publish content across multiple platforms.
Additionally, Later offers a media library, allowing you to store and organize your visual content in one place.
One notable feature of Later is its hashtag suggestions tool, which can help you discover relevant hashtags and boost your content's reach and engagement.
Later also offers analytics and reporting features to help you track your social media performance and optimize your visual content strategy.
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8. Zoho Social
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Zoho Social is a social media management tool that offers scheduling, monitoring, analytics, and collaboration features.
As part of the Zoho suite of business applications, Zoho Social is an excellent choice for businesses already using other Zoho products.
Zoho Social supports Facebook, Instagram, Twitter, LinkedIn, and Google My Business, making it a versatile choice for businesses looking to manage their social media presence more effectively.
The platform's scheduling features are easy to use and allow you to plan and schedule content across multiple platforms.
Zoho Social's analytics and reporting features can help you track your social media performance and make data-driven decisions.
Additionally, Zoho Social offers a built-in CRM, allowing you to manage and engage with your audience more effectively.
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9. MavSocial
MavSocial is a comprehensive social media management platform that offers scheduling, monitoring, analytics, and team collaboration tools.
With support for Facebook, Instagram, Twitter, LinkedIn, YouTube, and more, MavSocial is a versatile choice for businesses looking for a Sprout Social alternative.
One of MavSocial's standout features is its visual content library, which allows you to store, organize, and manage your visual content in one place.
This can save you time and effort by eliminating the need for additional file storage solutions.
MavSocial also offers advanced analytics and reporting features, including competitor analysis and sentiment analysis. These insights can help you gain a deeper understanding of your social media performance and optimize your strategy.
10. Loomly
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Loomly is a user-friendly social media management tool that focuses on simplicity and collaboration.
Loomly offers scheduling, analytics, team collaboration, and audience engagement features, making it a well-rounded alternative to Sprout Social.
One of Loomly's key selling points is its intuitive interface, which makes scheduling and managing content across multiple platforms a breeze.
You can also create custom posting schedules for each platform, ensuring your content is published at optimal times for maximum engagement.
Loomly's analytics features help you track your social media performance and identify areas for improvement.
Additionally, Loomly offers a built-in content calendar, allowing you to plan and organize your social media content more effectively.
11. CoSchedule
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CoSchedule is a powerful social media management tool that offers scheduling, analytics, and collaboration features.
With support for Facebook, Instagram, Twitter, LinkedIn, Pinterest, and more, CoSchedule is a suitable choice for businesses looking to manage their social media presence more effectively.
One notable feature of CoSchedule is its content marketing calendar, which allows you to plan, schedule, and publish content across multiple platforms.
This can help you stay organized and ensure your content is published at optimal times for maximum engagement.
CoSchedule's analytics and reporting features can help you track your social media performance and make data-driven decisions.
Additionally, CoSchedule offers a wide range of integrations, making it easy to customize the platform to suit your specific needs.
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12. Plann
Plann, an all-in-one Instagram and social media content planner, scheduler + strategist with post ideas, free templates – plus a free link-in-bio tool.
With an intuitive interface and robust features, Plann empowers businesses, influencers, and individuals to optimize their social media strategies with ease.
Plan and schedule your content seamlessly across platforms like Instagram, Facebook, and Twitter, ensuring a consistent and engaging presence.
Plann stands out with its innovative grid preview feature, allowing you to visualize your Instagram feed before posting, ensuring a cohesive and aesthetically pleasing profile.
Additionally, the app's content library and hashtag tool provide valuable resources to streamline your content creation process. Elevate your social media game with Plann, a versatile and user-friendly alternative to traditional scheduling platforms.
Plann offers a suite of advanced features to cater to businesses of all sizes and industries. Its support for over 35 social networks ensures versatility and adaptability for your unique needs.
A standout among its capabilities is the powerful social listening tool, which empowers you to monitor keywords, hashtags, and mentions across various platforms.
This invaluable feature keeps you informed about industry trends and competitor activities and allows for more effective audience engagement.
Plann also provides a range of integrations and add-ons, allowing for customization that aligns perfectly with your specific requirements.
Whether you're a solo entrepreneur or part of a large marketing team, Plann is the go-to solution for optimizing your social media strategy.
Comparison of Sprout Social competitors: Key features and pricing
When comparing Sprout Social alternatives, it's essential to consider the key features and pricing of each platform.
Here's a quick overview of the key features and pricing for each of the 12 social media management tools discussed above:
Keep in mind that prices may vary depending on the specific features and plans you choose. It's essential to thoroughly research each platform and determine which features are most important for your business before making a decision.
How to choose the right Sprout Social alternative for your business
Choosing the right social media management tool for your business depends on your specific needs and goals. Consider the platforms you need to support, the features you require, and your budget. Additionally, consider your team's size and the level of collaboration needed, as some platforms offer more robust team management features than others. Finally, consider the user-friendliness of the platform and whether it integrates with other tools and services you use.
Integrating your chosen social media management tool
Once you've chosen a social media management tool, it's essential to integrate it into your existing workflows and processes. This may involve connecting the platform to your social media accounts, setting up team members and permissions, and integrating with other tools and services you use, such as your CRM or email marketing platform. By ensuring your chosen social media management tool is fully integrated, you can streamline your workflows and make the most of its features.
Expert advice on maximizing social media management tools
To maximize the benefits of your chosen social media management tool, consider the following expert advice:
- Plan and schedule your content in advance, using a content calendar to ensure a consistent posting schedule.
- Monitor your social media channels regularly and respond to comments, messages, and mentions promptly.
- Use analytics to track the performance of your social media content and make data-driven decisions to optimize your strategy.
- Collaborate with your team members, using the platform's collaboration features to streamline workflows and ensure consistent messaging.
- Leverage integrations with other tools and services to create a seamless, efficient marketing ecosystem.
Conclusion and final thoughts
In conclusion, there are many Sprout Social alternatives available, each with its unique features and pricing structures. By considering your specific needs, goals, and budget, you can choose the best social media management tool for your business.
Whether you opt for a comprehensive platform like Hootsuite or a more specialized tool like Sked Social, the key is to integrate the platform into your workflows and leverage its features to optimize your social media strategy.