Best PR Analytics Software & Solutions in 2023

Newswire is a technology company that delivers press release distribution and press release campaigns by leveraging earned media outreach, SEO traffic and email marketing through campaign automation to help businesses land impactful media coverage, drive website traffic, generate leads and grow brand awareness. Through its industry-leading technology and its commitment to customer satisfaction, Newswire provides true value for businesses at a fraction of the cost of other solutions. To learn more about press release distribution or the Media Advantage Plan, visit Newswire.com or check out why our customers have named us #1 for Customer Satisfaction in our industry for four years in a row.

CoverageBook is built for busy PR pros, so you can spend less effort reporting on coverage and put your energy into the more important parts of PR. Make coverage reports, faster. Trusted by over 12,000 agency and in-house public relations professionals in more than 40 countries. CoverageBook is wonderfully simple to use and it’s super easy to get started. So you can start making high-impact PR reports that showcase your hard work and impress your clients in no time. No complex training certificate required.

Muck Rack's Public Relations (PR) software—which includes media database, media monitoring and PR analytics—enables organizations like Google, Pfizer, Golin, Zapier, and Duolingo to build trust, tell their stories and demonstrate the unique value of earned media. Its Public Relations Management (PRM) platform curates hundreds of millions of data points to help PR teams be more efficient and effective at finding journalists, generating coverage, monitoring news and proving the value of their work. Journalists use Muck Rack’s free tools to showcase their portfolios, analyze news about any topic and measure the impact of their stories. Founded in Brooklyn, NY in 2009, Muck Rack’s fully-remote workforce is distributed around the world. Learn more at muckrack.com.

The fastest, most reliable all-in-one PR and earned media platform featuring global media monitoring, a media contact database and robust analytics. Search results are easily analyzed, turned into actionable data and shared using Critical Mention's comprehensive Earned Media Suite. 24/7/365 customer support included with every subscription.

Amplify and measure your PR activities with our cloud-based, easy-to-use media database, monitoring and measurement tools & services. Media Database - Pinpoint print or broadcast journalists, social media influencers, bloggers, and analysts from our immense, global database of over 1,000,000 contacts. Get the detailed contact information and connect with your ideal influencers by sending personalized messages or releases right from the platform. The intuitive platform also tracks who opened emails and what links they clicked on, making follow-up a breeze. Media Monitoring - Gauge the success of your PR campaigns and track overall coverage of everything that's important to your brand. Our easy-to-set-up-and-use monitoring solution lets you generate and share pre-built reports on coverage, share of voice, and media types with any and all stakeholders. PR Measurement - Prove the impact of PR activities with a helping hand from our monitoring and measurement services. Get human-curated briefs on the coverage of your brand, your industry, and your competitors, with reliable context and sentiment, and no irrelevant or duplicate mentions. Whatever your needs, we will partner with you to deliver reports, analysis, or custom PR measurement, so you have actionable insights in what's working (or not).

Cision Communications Cloud® empowers communicators with the industry's most-powerful tools ever assembled. Reach the right audiences, deliver impactful results across traditional, digital and social media, and track your brand in one integrated solution. Automated analysis helps you easily report and translate your campaigns into valuable insights.