Best Content Marketing Software & Solutions in 2022

Content marketing isn’t going anywhere. It’s become the primary source of new customers for most brands, and it continues to grow as more companies understand its power. With more and more businesses investing in content marketing, however, the market has broadened with a lot of subpar options.

Content Marketing software is like any other software tool in that it can be helpful — or harmful — to your content marketing efforts. You need to sift through the noise and find only those tools that will help you create better content while monitoring your performance so you know when you’re succeeding (or failing).

This blog post will highlight some of the features and functions you should look for when evaluating different content marketing software programs.

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91
No-Trial
Free Trial
Impact-Driven
7-Day Free Trial
14-Day Free Trial
Transparent Pricing
$119.95/mo - $449.95/mo
No available pricing
Research a database of 20 billion keywords to find new ranking opportunities in just a few clicks.
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91
No-Trial
Free Trial
Impact-Driven
7-Day Free Trial
14-Day Free Trial
Transparent Pricing
$119.95/mo - $449.95/mo
No available pricing
Semrush is an all-in-one tool suite for improving online visibility and discovering marketing insights. Our tools and reports are able to help marketers that work in the following services: SEO, PPC, SMM, Keyword Research and more.
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99
No-Trial
Free Trial
Impact-Driven
5-Day Free Trial
Transparent Pricing
$29/mo - $199/mo
No available pricing
GrowthBar is an SEO software tool for entrepreneurs and marketers. It helps internet-enabled businesses — from blogs, to ecommerce businesses, to startups — uncover critical data points and recommendations.
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93
No-Trial
Free Trial
Impact-Driven
14-Day Free Trial
Transparent Pricing
$10.80/mo - $535/mo
No available pricing
SE Ranking is an all-included SEO software that offers all SEO tools needed to successfully complete online marketing projects.
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91
No-Trial
Free Trial
Impact-Driven
10-Day Free Trial
Transparent Pricing
$49/mo - $129/mo
No available pricing
Mangools KW Finder is the perfect tool for bloggers, affiliate marketers, SMEs or SEO agencies. Easily find keywords you can rank for plus long tail keywords with low SEO difficulty. KWFinder is the only keyword tool in the universe you will ever need.
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90
No-Trial
Free Trial
Impact-Driven
Special Offer
Transparent Pricing
$0/mo - $299/mo
No available pricing
BuzzSumo is a cloud-based platform that helps you discover the best engagement, content and outreach opportunities across social and search.
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89
No-Trial
Free Trial
Impact-Driven
14-day Free Trial
Transparent Pricing
$29/mo - $299/mo
No available pricing
WebCEO is a next-gen Internet Marketing platform that provides you with 22 powerful tools for building your digital marketing presence.
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82
No-Trial
Free Trial
Impact-Driven
5-Day Free Trial
Transparent Pricing
$69/mo - $499/mo
No available pricing
Serpstat is an All-in-one SEO platform which provides more than 20 tools: Competitor Analysis, Keyword Research, Backlink Analysis, Site Audit and Rank Tracker and many more.
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98
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
Starting at $170/mo
No available pricing
Clearscope is an AI-powered content optimisation and keyword research tool that provides writers with recommendations to increase their chances of ranking on search engines.
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96
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$0/yr - $149/yr
No available pricing
The industry leading website crawler for Windows, macOS and Ubuntu, trusted by thousands of SEOs and agencies worldwide for technical SEO site audits.
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96
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$29/mo+
No available pricing
Jarvis is an AI copywriting tool that helps content creators write blog posts, website copy, social media content and more in little to no time.
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95
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
Free - $99/mo
No available pricing
INK is an AI-powered content optimisation and generation platform that allows marketers to write SEO-optimised copy in a fraction of the time.
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94
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
Free - $999/mo
No available pricing
MarketMuse is an AI-powered content tool that assists users in researching, creating, and optimizing content faster.
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94
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$99/mo - $799/mo
No available pricing
DemandJump is a tool which shows marketers what their target audience is doing, what their competitors are doing and what actions they should take next. DemandJump's Insights Solution shows you the exact content to create to increase 1st-page rankings and drive outcomes.
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92
No-Trial
Free Trial
Impact-Driven
7-Day Free Trial
Transparent Pricing
$39/mo - $99/mo
No available pricing
SECockpit is a keyword research tool that helps users find profitable keywords for their organic SEO and paid Google ads campaigns.
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91
No-Trial
Free Trial
Impact-Driven
7-Day Free Trial
Transparent Pricing
$44.99/mo - $114.99/mo
No available pricing
Frase is an AI-powered content writing assistant that helps users research and produce content that is optimised for SEO in minimal time.
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90
No-Trial
Free Trial
Impact-Driven
Special Offer
Transparent Pricing
$99/mo - $199/mo
No available pricing
Answer the public is a keyword research tool that gives you insights into what your target audience frequently searches for on the internet.
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false
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89
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
No available pricing
Ravel Tools is a collection of 45 SEO, Link building, and Reporting tools to take your organic campaigns to the next level.
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89
No-Trial
Free Trial
Impact-Driven
7-Day Trial for $1
Transparent Pricing
$34/mo - $139/mo
No available pricing
Surfer SEO is a content optimisation tool designed to help users write content that rank higher in SERPs.
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false
false
88
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$129/mo - $499/mo
No available pricing
CognitiveSEO is a collection of SEO and marketing tools that assists marketers with content optimisation, site audit, backlink analysis, rank tracking and more.
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88
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$29/mo - $99/mo
No available pricing
Ubersuggest is an SEO tool that helps users generate keyword ideas and also gain insights into competitor traffic to improve their content marketing strategy.
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85
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$99/mo - $599/mo
No available pricing
A Moz Pro subscription includes: access to site tracking with Campaigns, where you can learn how your site health, link building, and keyword performance impact your SEO success
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84
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$79/mo - $379/mo
No available pricing
A comprehensive suite of 40+ SEO Tools. SERPed unifies all the must-have tools needed to rank higher, outperform the competition and grow your business.
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83
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$99/mo - $999/mo
No available pricing
Ahrefs makes great SEO tools to help you accelerate the growth of organic search traffic to a website.
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66
No-Trial
Free Trial
Impact-Driven
Transparent Pricing
$37/mo - $147/mo
No available pricing
Long Tail Pro is a keyword research tool that allows users to generate low competition and high value long tail keywords, track rankings and also gain insights into competitors’ SEO strategy.
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