Marketing Blog for Data-Driven Marketers and Professionals

Our marketing blog uncovers the most effective workflows, strategies, processes and systems used in the world's best marketing teams. Everything we've learned about marketing is here.
SEO
Top 11 Ahrefs Alternatives (Free & Paid) to Consider for 2021

Top 11 Ahrefs Alternatives (Free & Paid) to Consider for 2021

Ahrefs is undoubtedly one of the top All-in-One SEO tools in the market. If you've however, tried it out and are looking for other alternatives to consider, see how it compares with WebCEO, SEMrush, SERPed, BuzzSumo, and more...

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SEO
11 Moz Alternatives and Competitors For Improving Your SEO Strategy in 2021

11 Moz Alternatives For Improving Your SEO Strategy in 2021

Moz is a great all-in-one SEO tool with numerous features to boast, however, if it's not the right fit for your business, see how it compares with alternatives such as Conductor Searchlight, Serpstat, Mangools and more.

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SEO
SEMrush Alternatives: 12 Competitors You Can't Afford to Ignore in 2021

12 SEMrush Competitors & Alternatives Worth Trying Out in 2021

Discover 12 All-in-One SEMrush competitor tools and alternatives worth considering. Is SEMrush the right SEO tool for your business? See how it compares with SE Ranking, Ahrefs, Moz, SEO Powersuite and more...

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SEO
11 Ubersuggest Alternatives For Turbocharging Your SEO Strategy - 2021

11 Ubersuggest Alternatives For Turbocharging Your SEO Strategy - 2021

Ubersuggest is one of the top tools used to generate keyword ideas. If Ubersuggest is not the right tool for you, see how it compares to with Kparser, Ahrefs, Moz and more.

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SEO
13 Clearscope Alternatives to Help you Optimise Content in 2021

13 Clearscope Alternatives to Optimise Content in 2021

Is Clearscope the best content optimisation tool for your business? See how it compares with MarketMuse, Surfer SEO, Dashword, Textmetrics and other top tools in the market.

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SEO
10 Best SpyFu Alternatives For Spying on Your Competitors - 2021

10 Best SpyFu Alternatives For Spying on Your Competitors - 2021

While SpyFu is often the go-to competitor analysis tool for SEO specialists, there are many SpyFu alternatives out there with varied features such as iSpionage, AccuRanker and Serpstat. Compare and decide which is best for you.

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SEO
10 Free Keyword Research Tools to Kickstart Your SEO Strategy in 2021

10 Free Keyword Research Tools to Kickstart Your SEO Strategy in 2021

A comprehensive list of the best free keyword research tools. See how tools like WordStream, Bulk Keyword Generator and Soovle, among others compare.

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SEO
Our Ultimate List of the 50+ Best Free SEO Tools for 2021

Free SEO Tools: 50+ SEO Tools To Boost Your Rankings In 2021

A list of the best free SEO tools in the market to help you boost your rankings. Includes keyword research tools, site speed tools, SEO plugins and more.

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Paid Advertising
The Only Google Shopping Strategy Guide You’ll Ever Need

The Only Google Shopping Strategy Guide You’ll Ever Need

From lower costs per conversions to higher click-through rates and ROAS, you'll learn how to make your Google Shopping campaigns run on steroids.

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SEO
23 SERP-Winning SEO Audit Tools (Free Tools Included) to Improve Your Rankings in 2021

23 of the Best SEO Audit Tools for 2021 (Free Tools Included)

A comprehensive list of SEO Audit tools that includes tools such as Ahrefs, SE Ranking, SEMrush and some great surprises to help you determine which audit tool is best for your business.

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SEO
10 Link Building Tools For Boosting Your SEO Strategy in 2021

10 Best Link Building Tools For Boosting Your SEO Strategy in 2021

Discover 10 link building tools that will help you develop a solid SEO strategy. Determine which one is best for your website based on their pros, cons and price points.

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SEO
10 Best Backlink Checker Tools for Improving Your Link Profile in 2021

10 Best Backlink Checker Tools for Improving Your Link Profile in 2021

Discover the best backlink checker tools to help you monitor your backlink profile and keep your website within the Terms of Service of Google and other search engines.

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SEO
How to Generate Valuable Wikipedia Backlinks

Wikipedia Backlinks: Simple Ways to Boost Your Organic Traffic

Building Wikipedia Backlinks is an excellent way to drive organic traffic to your site. Learn how to generate quality wikipedia backlinks using tools like Wikigrabber with our guide.

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SEO
10 AnswerThePublic Alternatives (Free & Paid) Compared

10 Answer The Public Alternatives (Free & Paid) Compared

We discuss 10 of the best Answer The Public alternatives, see the similar features and how they differ too...

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SEO
40+ Best SEO Tools (Free and Paid) for 2021

40+ Best SEO Tools (Free and Paid) for 2021

Looking to achieve awesome SEO results? Work with these 40+ of the Best SEO Tools to speedily boost your organic rankings and get to page number one...

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SEO
10 Google Keyword Planner Alternatives (Free and Paid) To Boost Your Organic Search Results in 2021

10 Google Keyword Planner Alternatives (Free and Paid) for 2021

It's essential to understand your link profile to determine if you are on the right track to boosting your rankings. Is Google Keyword Planner the right tool for your business? See how it compares with WordStream, Ubersuggest and KW Finder among other tools.

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SEO
SEO Report Template: 6 Essential Metrics That'll Impress and Retain Clients

SEO Report Template (FREE): 6 Essential Metrics You Must Include

Grab the SEO report templates we've used for our very own clients. Also learn 6 essential metrics you can't afford to leave out.

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SEO
13 Free Google SEO Tools to Improve Your Digital Marketing Strategy in 2021

13 Free Google SEO Tools to Try Out in 2021

Discover 13 lesser-known Google SEO tools that will help you drive traffic and improve website performance such as Lighthouse, Data Studio, Trends, Alerts and more.

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SEO
On-Page SEO Checklist For 2021: A Quick Guide

On-Page SEO Checklist: Ultimate SEO Guidelines For 2021

Check out our complete on-page seo checklist and learn the best practices to implement to improve visibility on Google

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SEO
Link Building Strategies To Increase Organic Traffic

Link Building Strategies Anyone Can Use In 2021

Looking to increase organic traffic? Learn the best link building strategies and build powerful backlinks with our guide.

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SEO
12 Expert SEO Tips To Improve Your Rankings

12 Expert SEO Tips To Improve Your Site’s Rankings (2021)

Expert SEO Tips in 2021? Follow our easy to implement SEO Tips to Boost Your Organic Traffic and improve your website's rankings.

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SEO
5 SEO Best Practices For Your Website

5 SEO Best Practices You Need To Follow in 2021

5 SEO Best Practices in 2021 for your website. Use our guide to improve your chances of ranking on the first page of search results.

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SEO
Technical SEO Website Audit Checklist (2021)

Technical SEO Website Audit Checklist (2021): The Ultimate Guide

Learn how to run a technical SEO website audit and debug every technical issue that’s preventing your website from ranking where it deserves with our guide.

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SEO
How To Submit A Site To Google

How To Submit A Site To Google In Less Than 5 Minutes

Learn how to submit a Site To Google. This guide covers how to check if your site is visible to Google, how to submit your site, and what to do if you find your site or web pages aren’t indexed. 

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SEO
Shopify SEO Tips (2021): Improve Your Store's SEO

Shopify SEO Tips (2021): Optimise Your eCommerce Store

A top Shopify SEO Guide: Use our ultimate Step-by-Step Guide to optimise and get you eCommerce store to Rank #1 (2021).

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SEO
Our SEO Tool kit: Essential SEO Tools For Your Business

Our SEO Tool kit: The Best SEO Tools You Need For Your Business

Discover the SEO tool kit we use daily, to drive hundreds of thousands of visitors, leads and dollars to businesses (including our own) each month.

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SEO
12 Essential SEO Techniques To Boost Organic Traffic And Improve Rankings

12 Essential SEO Techniques To Increase Organic Traffic In 2021

12 SEO Techniques You Need To Be Using in 2021? These easy SEO techniques will help boost your organic traffic and rankings.

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SEO
SEO Pricing(2021): How Much To Pay For SEO

SEO Pricing In 2021: How Much Does SEO Cost?

SEO is essential for your website/business growth. Learn the important factors to consider when budgeting for SEO services with this guide.

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SEO
SEO Copywriting Tips For Relevant Content And Better Rankings

SEO Copywriting Tips For Better Content And Rankings

SEO Copywriting in 2021. Use these tips to create valuable content and take your rankings/relationship with readers to the next level.

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SEO
‘Near Me’ Searches: How To Optimize For It

How to Optimise For Google ‘Near Me’ Searches

Optimizing for 'near me' searches is critical, especially If you own a local business. Use our guide to improve your local SEO and let people see your products and services faster than ever...

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SEO
How to Get SEO Clients from Just 1 Hour a Day

How to Get SEO Clients from Just 1 Hour a Day

Discover how to get SEO clients from just 1 hour a day. Here's 6 evergreen channels we used to generate over $100,000 in revenue from SEO clients last year.

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Video for Sales: 3 Ways Sales Teams Can Use Video to Better Qualify Leads

Video for Sales: 3 Powerful Ways to Use Sales Videos To Qualify Leads

Discover three powerful ways to use sales videos for lead qualification. You'll learn the impact video has made for other sales organisations just like yours and why Soapbox is the best video recorder for growing sales teams.

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SEO
What Is Yandex and Why Should You Care?

What Is Yandex? More Than A Top Russian Search Engine

Yandex is a Russian internet and technology company that operates the most popular search engine in Russia. Use this guide to optimise your content for Yandex and improve rankings.

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SEO
How to See How Much Traffic a Website Gets - Quick and Easy, Like a Pro

How Much Traffic Does a Website Get? - Find Out Quick and Easy

Want to check the traffic of any website? There are ways and tools that can give you near-exact figures. We cover them in this article—check them out.

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SEO
How to Use Google Keyword Planner: A Beginners’ Guide

How to Use Google Keyword Planner: A Quick and Easy Guide

Learn how to use Google Keyword Planner to find the best keywords to target in 30 mins or less—complete with step by step screenshots.

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SEO
How to Increase Organic Traffic: 3 Evergreen SEO Strategies for Marketers

How to Increase Organic Traffic: 3 Evergreen Strategies for Marketers

Want to learn how to increase organic traffic to your website? Learn 3 evergreen strategies we use to generate residual traffic from search engines.

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SEO
How to Do Competitive Keyword Research: 5 Step Process for Beginners

How to Do Keyword Research: A Simple Guide for Beginners

Learn how to do competitive keyword research in 30 minutes or less. 1,500 words. 7 minutes. 1 strategy. Nothing more, nothing less. Jump in.

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SEO
How to Improve SEO: 10 Ways to Improve Search Engine Rankings in 2021

How to Improve SEO: 10 Ways to Boost Your Site Rankings

Looking for surefire ways to improve SEO? We've put together 10 things you can do today to see an immediate improvement in your site rankings. Read the article to learn and apply them.

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SEO
What Is Google Trends? Top 7 Solid Ways to Use the SEO Tool as a Digital Marketer

Google Trends: Definition and How to Use It as a Marketer

Google Trends is an SEO tool that lets you compare the popularity of search terms and trends. Here are 7 solid ways to use this tool to your advantage.

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SEO
A Beginner’s Guide to Google Search Operators

Google Search Operators: A Beginner’s Guide

Google search operators is a set of special characters that assist you in Google searches and make them more precise. Here's a basic list of search operators and how to use them.

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SEO
Google Ranking: Top 10 SEO Ranking Factors to Consider In 2021

Top 10 Google SEO Ranking Factors in 2021

Here a list of the top 10 Google ranking factors you need to pay attention to if you want to push your site to page 1. Ready to rank? Keep reading...

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SEO
Google Freshness Algorithm: How to Use it to Increase Your Organic Traffic

Google Freshness Algorithm: How to Use it to Boost Organic Traffic

Leveraging Google Freshness algorithm is one of the many things you can do to rank well on Google. Find out how it works, and how you can use it to boost your site traffic.

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SEO
Google Advanced Search Operators: 10 Ways to Use Them

Advanced Google Search Operators: How to Best Use Them

Knowing how to leverage Google Advanced Search Operators, will help you boost your SEO efforts. Here, we’re sharing our top 10 ways of mastering Google advanced search operators for SEO purposes.

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SEO
How to Generate Backlinks in 2021: 7 Proven Ways

How to Get Quality Backlinks in 2021: 7 Effective Ways

Want to generate quality backlinks? This guide shows you 7 ways to get the best results. Use them today to get quality backlinks and skyrocket your traffic.

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SEO
Google Snippets: How to Land Featured Snippets in 2021

What Are Google Featured Snippets? 3 Ways to Get Them in 2021

Featured snippets are summary texts that show up for a search query at the top of SERPs before position #1. Here's how you can land a spot in this position.

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SEO
Google Alternatives: 12 Alternative Search Engines To Use In 2021

12 Alternative Search Engines To Google: What To Use In 2021

Looking for alternative search engines to Google? Here’s a comprehensive list of 12 best options to use and what makes the unique. Try them today!

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SEO
A Guide to Using 301 to Redirect HTTP to HTTPS

301 to Redirect http to https, A Comprehensive Step by Step Guide.

Migrating your site from HTTP to HTTPS can seem like an overwhelming and complex process. However, with big security benefits and SEO advantages, it makes sense to migrate from HTTP to HTTPS.

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SEO
Fetch and Render: How to Inspect Any URL for Maximum Coverage

Using Fetch and Render and Why It’s Important

While ensuring your site has relevant and useful content should be an integral part of any SEO strategy, sometimes it’s easy to forget about the finer points of technical SEO. Fetch and Render, now known as “Inspect any URL” can help streamline your SEO efforts and discover glitches that may be holding your site back.

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SEO
The Google Algorithm Update: An Updated History Lesson for Search Marketers and Businesses

The Google Algorithm Update: A History Lesson For Businesses

Here’s a thorough timeline into Google’s Search algorithm updates over the years, from 2016 till present. This page will be updated as Google continues to evolve and improve its search algorithm.

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SEO
10 Questions to Ask an SEO Company, Consultant or Freelancer Before Hiring Them

10 Questions to Ask an SEO Company, Consultant or Freelancer

Here's 10 questions to ask a SEO company before working with them. Learn how to choose a SEO provider that's the right fit for your business.

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