Marketing Blog for Data-Driven Marketers and Professionals

Our marketing blog uncovers the most effective workflows, strategies, processes and systems used in the world's best marketing teams. Everything we've learned about marketing is here.
SEO
12 Clearscope Alternatives For Optimising Content and Boosting Rankings

12 Clearscope Alternatives to Optimise Content and Boost Rankings

Discover 11 Clearscope alternatives worth considering. Is Clearscope the best content optimisation tool for your business? See how it compares with MarketMuse, Surfer SEO, Dashword, Textmetrics and more...

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SEO
How to Generate Valuable Wikipedia Backlinks

Wikipedia Backlinks: Simple Ways to Boost Your Organic Traffic

With an average of 1.4 billion visitors a month, Wikipedia is consistently one of the world’s most visited websites. In fact, it’s the fourteenth most popular website in the world.

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SEO
10 Things You Can Do to Improve Your SEO Today

10 Things You Can Do to Improve Your SEO and grow your website traffic

Improve your on-page SEO with this 10 items guide today.

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SEO
How to Get Quality Backlinks in 2020: 7 Little-Known Ways

How to Get Quality Backlinks in 2020: 7 Effective Little-Known Ways

Want to get quality backlinks? This guide shows you 7 little-know ways to get the best results with your structure. Join us today and explore these options with us so you too can skyrocket your website's traffic.

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SEO
How to Use Google Keyword Planner: A Beginners’ Guide

How to Use Google Keyword Planner: A Beginners’ Guide for Best Results

Do you know how to use Google Keyword Planner? Were you aware that it can help you grow your website’s organic traffic? If you’re a new business owner and you’re confused about it, I’m here to explain it all. I used the Google Keyword Planner for my business many times, and it always brought results.

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SEO
A Guide to Using 301 to Redirect HTTP to HTTPS

301 to Redirect http to https, A Comprehensive Step by Step Guide.

Migrating your site from HTTP to HTTPS can seem like an overwhelming and complex process. However, with big security benefits and SEO advantages, it makes sense to migrate from HTTP to HTTPS.

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SEO
10 Questions to Ask an SEO Company, Consultant or Freelancer Before Hiring Them

10 Questions to Ask an SEO Company, Consultant or Freelancer

Here's 10 questions to ask a SEO company before working with them. Learn how to choose a SEO provider that's the right fit for your business.

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SEO
How to Do Competitive Keyword Research and Analysis: 5 Step Process for Beginners

How to Do Keyword Research: A Simple Guide for Beginners

Learn how to do keyword research in 30 minutes or less. 1,500 words. 7 minutes. 1 strategy. Nothing more, nothing less. Jump in.

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SEO
How to Get SEO Clients from Just 1 Hour a Day

How to Get SEO Clients from Just 1 Hour a Day

Discover how to get SEO clients from just 1 hour a day. Here's 6 evergreen channels we used to generate over $100,000 in revenue from SEO clients last year.

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SEO
On-Page SEO Checklist: 9 Best Practices to Give Your Content The Head Start It Deserves

On-Page SEO Checklist: Best Practices to Get Your Content a Head Start

Our on-page SEO checklist provides you with actionable tasks you can implement today, to give your content the head start it deserves.

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SEO
How to Increase Organic Traffic: 3 Evergreen SEO Strategies for Marketers

How to Increase Organic Traffic: 3 Evergreen Strategies for Marketers

Want to learn how to increase organic traffic (search) to your website? Learn 3 evergreen strategies we use to generate residual traffic from search engines.

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SEO
10 Answer The Public Alternatives For Bullet-Proof Keyword Research

10 Answer The Public Alternatives for Bullet-Proof Keyword Research

Is Answer The Public the right keyword research tool for your business? See how it compares with QuestionDB, WordStream, SE Cockpit, Also Asked and more...

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SEO
9-Step Technical SEO Website Audit Checklist: Updated for 2019

9-Step Technical SEO Website Audit Checklist: Updated for 2019

Discover how to run an SEO website audit and debug every technical issue that’s preventing your website from ranking where it deserves.

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SEO
Our SEO Toolkit: The Tools We Use to Run our SEO Operation for Clients and Businesses

Our SEO Toolkit: The Tools We Use to Run Our SEO Operation

Discover the SEO tool kit we use daily, to drive hundreds of thousands of visitors, leads and dollars to businesses (including our own) each month.

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SEO
SEO Report Template: 6 Essential Metrics That'll Impress and Retain Clients

SEO Report Template: 6 Essential Metrics You Must Include

Grab the SEO report templates we've used for our very own clients. Also learn 6 essential metrics you can't afford to leave out.

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SEO
10 Best Backlink Checkers for Improving Your Link Profile

10 Best Backlink Checkers for Improving Your Link Profile

Discover 10 of the best backlink checkers and determine which one suites your SEO strategy best. Explore tools such as Monitor Backlinks, Majestic SEO and Kerboo...

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SEO
10 Link Building Tools For Boosting Your SEO Strategy

10 Link Building Tools For Boosting Your SEO Strategy

Discover 10 link building tools and determine which one is best for your website based on their pros, cons and price points. Explore tools such as Linkody, Raven, Link Detox and Link Prospector...

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SEO
10 Best SpyFu Alternatives For Spying on Your Competitors 

10 Best SpyFu Alternatives For Spying on Your Competitors 

Discover 10 of the Best SpyFu alternatives and determine whether SpyFu is the best option for you. Explore competitors such as iSpionage, AccuRanker, Serpstat and Mangools and see what they have to offer...

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SEO
10 Google Keyword Planner Alternatives To Boost Your Organic Search Results

10 Google Keyword Planner Alternatives - Boost Organic Search Results

Discover 10 Google Keyword Planner alternatives worth considering. Is Google Keyword Planner the right SEO tool for your business? See how it compares with WordStream, Ubersuggest, KW Finder, Soolve and more...

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SEO
10 Ubersuggest Alternatives For Turbocharging Your SEO Strategy

10 Ubersuggest Alternatives For Turbocharging Your SEO Strategy

Discover 10 Ubersuggest alternatives worth considering. Is Ubersuggest the right SEO tool for your business? See how it compares with Kparser, Ahrefs, Moz, LongTailPro and more...

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SEO
10 Moz Alternatives For Improving Your SEO Strategy

10 Moz Alternatives For Improving Your SEO Strategy

Discover 10 Moz alternatives and competitors worth considering. Is Moz the right SEO tool for your business? See how it compares with Conductor Searchlight, Serpstat, Mangools, Raven, and more...

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SEO
10 Best Alternatives to Ahrefs: A Comparison Guide

10 Best Alternatives to Ahrefs: A Comparison Guide

Discover 10 Ahrefs alternatives and competitors worth considering. Is Ahrefs the right SEO tool for your business? See how it compares with WebCEO, SpyFu, SERPed, BuzzSumo, and more...

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SEO
23 Awesome SEO Audit Tools to Improve Your Rankings

23 SERP-Winning SEO Audit Tools to Improve Your Rankings

Discover 23 SERP-Winning SEO audit tools to help boost your rankings. A comprehensive list that includes tools such as Ahrefs, SE Ranking, SEMrush and some great surprises to help you determine which audit tool is best for your business.

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SEO
40 Best SEO Tools to Supercharge Your Rankings

40 Best SEO Tools to Supercharge Your Rankings

A comprehensive list of the top 40 keyword research tools, on-page SEO tools, link building tools, A/B testing tools, content analysis tools, technical tools, competitor analysis tools, and ranking tools among others to help you boost your rankings.

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SEO
Our Ultimate List of the 50 Best Free SEO Tools for 2020

Our Ultimate List of the 50 Best Free SEO Tools for 2020

A comprehensive list of the top 50 free SEO tools. From keyword research tools, WordPress SEO plugins and technical SEO tools to site speed tools, mobile SEO tools and ranking tools among others to help you boost your rankings.

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SEO
What Is Yandex and Why Should You Care

What Is Yandex and Why Should You Care About Your Site Ranking There?

These days, Google is synonymous with search engines. When you need to find out some information it’s likely you go straight to Google for the answer.

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SEO
The Google Freshness Algorithm: How to Leverage it to Boost Your Organic Traffic

Google Freshness Algorithm: How to Use it to Boost Organic Traffic

Leveraging Google Freshness to your advantage is one of many things you can do to keep your content in Google’s good books. Find out how the algorithm works, what it’s looking for, and how you can use it to boost your organic traffic.

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SEO
12 Best Alternative Search Engines That Aren’t Google

12 Best Alternative Search Engines That Aren’t Google Complete Guide.

When it comes to search engines, like most people you probably use Google. Currently, Google has a 92% worldwide market share, making it by far the most used search engine. Can you name any alternative search engines that you used recently? Probably not.

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SEO
How to Optimize For ‘Near Me’ Searches

How to Optimise For ‘Near Me’ Searches

Optimizing near me searches is critical, especially If you own a local business. Chances are you rely on your rankings in local search results for generating inquiries and footfall, in this guide, we'll go through some of the best practices.

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SEO
12 Essential SEO Techniques You Can’t Afford to Ignore

12 Essential SEO Techniques You Can’t Afford to Ignore

Are you overwhelmed by constantly changing and conflicting SEO advice online? These easy SEO techniques will help boost your organic traffic and rankings.

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SEO
5 Link Building Strategies for Busy Marketers

Link Building Strategies: Life changing tips for Every Entrepreneur.

Looking to increase organic traffic? These link building strategies will help every busy entrepreneur increasing organic traffic and engagement in their sites. Try them now and let the results speak for themselves.

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SEO
How to Get Your Content to Appear on Google’s Featured Snippet

How to Get Your Content to Appear on Google’s Featured Snippet

Most people jostle for position #1 on Google SERP [Search Engine Results Pages], not knowing theirs something even way better: ‘Position 0’ or Featured Snippet. Here's how you can land a spot in this position.

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SEO
SEO Copywriting: Essential Tips for Creating Readable Content and Optimising for Search Engines

SEO Copywriting: Essential Tips for Creating Optimized Content

In this guide, we take a look at what’s different about SEO copywriting and how you can implement a few different strategies to ensure your content is not only highly engaging and relevant to readers but also ranking well on SERPs.

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SEO
Crucial Shopify SEO Tips to Optimise Your eCommerce Store

Crucial Shopify SEO Tips to Optimise Your eCommerce Store

Did you ever look for Shopify SEO tips but couldn’t find any that really helped you rank higher in search engines? Well, that ends here because we're about to share with you actionable tips you can implement today that'll get you results.

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SEO
Fetch and Render: How to Inspect Any URL for Maximum Coverage

Using Fetch and Render and Why It’s Important

While ensuring your site has relevant and useful content should be an integral part of any SEO strategy, sometimes it’s easy to forget about the finer points of technical SEO. Fetch and Render, now known as “Inspect any URL” can help streamline your SEO efforts and discover glitches that may be holding your site back.

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SEO
5 SEO Best Practices for Your Site in 2020

5 SEO Best Practices for Your Site in 2020

Looking for ways to improve your chances of ranking on the first page of search results? Here are 5 SEO best practices to set you on the right path.

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SEO
SEO Pricing: How Much Does SEO Cost?

SEO Pricing: How Much Does SEO Cost?

When it comes to SEO pricing, things can get confusing. Do you choose monthly, hourly or one-off packages? Is SEO even necessary these days? Today we’re looking at how SEO pricing works and what may be the best option for your business.

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SEO
The Most Important Google Ranking Factors to Consider

Top Google Ranking Factors in 2020

Determined to get your site to the top of page 1? It’s possible if you know the top Google ranking factors. While Google doesn’t publish a list of ranking factors, we’ve done the hard work for you and figured out what it takes to get your site to the top of the SERPs.

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SEO
12 Actionable SEO Tips to Jump-Start Your Site’s Rankings

12 Actionable SEO Tips to Jump-Start Your Site’s Rankings

SEO tips can be complicated, confusing and sometimes even contradictory but not to worry. In this post we share our easy to implement practical SEO tips that will help drive organic traffic to your site without giving you a headache in the process.

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SEO
How to Use Google Trends: 7 Amazing Hacks for Digital Marketers

How to Use Google Trends: 7 Amazing Hacks for Digital Marketers

Google Trends is an SEO tool that lets you compare the popularity of search terms and trends. Here are 7 solid ways to use this tool to your advantage.

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SEO
10 Ways to Use Google Advanced Search Operators for Boosting Your SEO Efforts

10 Ways to Use Google Advanced Search Operators for Boosting Your SEO

While everyday Google searches are kind of basic and don’t necessarily yield that much specific information, knowing how to leverage Google Advanced Search Operators, will help you boost your SEO efforts. Here, we’re sharing our top 10 ways of mastering Google advanced search operators for SEO purposes.

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SEO
A Beginner’s Guide to Google Search Operators

A Beginner’s Guide to Google Search Operators

Google search operators is a set of special characters that assist you in Google searches and make them more precise. Here's a basic list of search operators and how to use them.

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SEO
Should You Submit Your Site to Google?

Should You Submit Your Site to Google?

Learn how to check if your site is visible to Google, how to submit your site, and what to do if you find your site or web pages aren’t indexed. 

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SEO
Discover How Much Traffic a Website Gets - Quick and Easy, like a Pro

Discover How Much Traffic a Website Gets - Quick and Easy, like a Pro

How much traffic a website gets can range from a few to a lot — but there are tools that give you a more accurate result, if you knew where to look. Check them out.

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SEO
13 Google SEO Tools to Improve Your Digital Marketing Strategy

13 Google SEO Tools to Improve Digital Marketing Strategy

Discover 13 lesser-known Google SEO tools that will help you drive traffic and improve website performance. Lighthouse, Data Studio, Trends and more.

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SEO
11 SEMrush Competitors and Alternatives You Can't Afford to Ignore

11 SEMrush Competitors & Alternatives Worth Trying Out

Discover 11 SEMrush competitors and alternatives worth considering. Is SEMrush the right SEO tool for your business? See how it compares with SE Ranking, Ahrefs, Moz, SEO Powersuite and more...

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SEO
The Google Algorithm Update: An Updated History Lesson for Search Marketers and Businesses

The Google Algorithm Update: A History Lesson For Businesses

Here’s a thorough timeline into Google’s Search algorithm updates over the years, from 2016 till present. This page will be updated as Google continues to evolve and improve its search algorithm.

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SEO
10 Best Free Keyword Research Tools to Kickstart Your SEO Strategy

10 Best Free Keyword Research Tools to Kickstart Your SEO Strategy

Discover 10 free keyword research tools to kickstart your SEO strategy. Is Google's Keyword Planner the best keyword research tool for your business? See how Ubersuggest, AnswerThePublic, WordStream and others could help you too.

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Paid Advertising
The Only Google Shopping Strategy Guide You’ll Ever Need

The Only Google Shopping Strategy Guide You’ll Ever Need

From lower costs per conversions to higher click-through rates and ROAS, you'll learn how to make your Google Shopping campaigns run on steroids.

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Video for Sales: 3 Ways SDRs Can Use Video to Better Qualify Leads

Video for Sales: How to Better Qualify Sales Leads with Ease

Discover three powerful ways to use video for lead qualification. You'll learn the impact video has made for other sales organisations just like yours and why Soapbox is the best video recorder for growing sales teams.

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